For many Bloggers / webmasters Google Adsense is the Primary source of Generating some Income out of their Blog or website.There may be some Novice Adsense Publishers who doesn’t follow/know the Exact Terms of using Google Adsense & there by gets Banned.Coming to the other side of the coin there may be some other people who gets jealoius about your revenue’s & try to spoil your reputation with Invalid Clicks.Please go through Google Adsense  TOS before choosing Adsense as revenue stream for your Blog / Website.

What is an invalid click?

Invalid click activity consists of any clicks or impressions that may artificially inflate an advertiser’s costs or a publisher’s earnings, and for which we decide not to charge the advertiser. This includes, but is not limited to, clicks or impressions generated by unethical users, automated clicking tools ,automated robots and traffic sources or other deceptive software, and publishers encouraging clicks on their ads or they themselves clicking.

Invalid Adsense Clicks are monitored by Google

Google’s proprietary technology analyzes clicks and impressions to determine whether they fit a pattern of use that may artificially drive up an advertiser’s costs or a publisher’s earnings. They use sophisticated filters to distinguish between activity generated through normal use by users and activity that may pose a risk to our advertisers.

In addition to this they employed a dedicated team for detecting invalid activity using several specialized tools & a wide variety of techniques based on extensive experience tracking and monitoring user behavior and analyzing scenarios. They Keep updating their detection mechanisms to proactively combat invalid activity.

Some Adsense Crime’s you should never try :

1. Clicking your Own Ad’s
2. Encouraging your users to Click by showing them some benefit
3. Using Automated bots for clicking Ad’s on Google
4. Modifying Adsense AD Code provided by Google like decreasing the Widths & height of the AD

Some of Adsense Best practices to protect from Invalid Clicks  :

1. Always check your Adsense Account Performance Reports.
2. Create & fill up your Earnings report daily for future tracking
3. Check your account to see from Which countries your AD’s are being clicked.
4. If you see Some thing unrealistic contact Google using this form available here
5. Google also don’t like Porn Sites,Sites related to Hacking,warez sites etc.

Even after taking all the preventive measures If your Adsense Publisher Account gets Banned by Google because of suspecting Invalid Click Activity try to contact Google through Invalid Activity Form here & request them to reconsider their view about your Publisher Account.Also submit necessary evidence as proofs.

As per the knowledge I have 20% of the Publisher Accounts Get banned as the users doesn’t understand & implement clearly Google Terms.Less than 10% of Publisher accounts get banned due to Wicked Competitors who are jealous & the remaining accounts get banned due to the greed of the Publishers.

Even though you appeal against the BAN only some people will be lucky enough to get their Account revoked.

My Last Word : Don’t Play with Google, Google is far More intelligent in protecting the Rights of Advertisers.

Now that you had knowledge on what to do & what not to Do with Google Adsense,share your  thoughts & experiences with Google Adsense & what all other counter measures you had taken to protect your publisher account from Invalid Clicks or Impressions so that they may be helpful for fellow Adsense Publishers

Search Engine Reference :

• Invalid click request

Tagged as: Google Adsense